Refined Practice recently has an opportunity to advertise in Marketing Week, and below are photo’s of the advert and article. You can still read the article online which includes Roland’s viewpoint. If you’d like, please feel free to download a PDF of our advert for a closer look. If you would like us to help with any of […]
About the project We worked with the team at i-intelligence to put together a multilingual website for their start-up open source intelligence company. In common with our work for many smaller businesses, as well as building and hosting a content managed website on their behalf, we also helped i-intelligence with their email and Google Apps […]
As we have mentioned before, we use Subversion to manage our codebase. That includes our WordPress set up with all its preferred and custom plugins. So, what’s the best way to update a plugin when it’s in your Subversion repository? The approach we take (which you might find handy) is to: Download the new version […]
Relevance analysis is a data-driven approach to determining what it is that your potential customers want from your business on the web, how content and the web site should be structured, and what terms and phrases should be used to appeal to your target market (this is essentially extremely detailed digital market research). Similar work […]
(or “How to put a visually disruptive overlay in front of your users without annoying them so much they instantly leave your site”) This is the techie companion post to our discussion on visually disruptive overlays AKA “those irritating pop-up things that seem to be everywhere nowadays”. It gives the technique we use on the […]
…well, almost! We’ve relaunched the website design and development section of the Refined Practice website to bring you much more detail on how we go about turning your ideas into a beautiful, effective web site. Tell me all about website design and development »
Internet traffic from mobile phones and tablets has risen by nearly 1500% in just five years. Has your site gone mobile yet?
Love it or hate it, social media is here and it is here to stay. While living away from most of my friends and family Facebook gives me a way of feeling connected with those people who may not be so good at replying to emails or picking up the phone, although I have lost […]
To celebrate our trip to the Great British Business Show on 17 & 18 May, lead designer Colin ‘William Morris’ Hall has developed some rather funky wallpaper.
A brand is simply how your business is perceived by your customers. It is your company’s ethos or personality. It is what makes you different and hopefully better than your competition. What makes a good brand? A good brand is thus not simply an attractive logo to put on all your outgoing material, it comes […]
