With as many typefaces as stars in the sky, how do you come to a decision of which typeface to use for your project? Here are some useful areas of thought that we would consider when starting to put design ideas together … Context – In what environment will the type be used? Will your chosen typeface […]
You may think that the layout of any particular design is purely left to the designers whim and, although some elements may be nicely aligned, mostly they are placed on the page or screen wherever the designer feels like it. In many cases you’d be right, but this is not how things should be … […]
Love it or hate it, social media is here and it is here to stay. While living away from most of my friends and family Facebook gives me a way of feeling connected with those people who may not be so good at replying to emails or picking up the phone, although I have lost […]
When creating a new website, be it for a totally new project or to relaunch an existing site, the first and most important thing to do is to develop an online strategy. Instead of thinking “what things do I want” you need to think “what things do I want to achieve“. Refined Practice can work with […]
Once your information architecture and HTML/CSS templates are complete it is time to start building your new web site. There are a number of steps involved in turning the technical designs into a beautiful, working website. Server, hosting and CMS specification The first decision to be made is what kind of webserver setup you require, […]
Finally, the D3 book is out, a book that focuses on how to write reusable D3 using a component and module based approach, and a book that also provides a very detailed thoroughly worked up example (as well as a large set of other examples). Moving To a Model-View-Controller Model One of the key impacts […]
We’re delighted to announce that Roland Dunn will be speaking at Brighton SEO (in Brighton, UK – hence the name), giving a short talk into research into searchbots, what they do, and why it is important. For example, it is quite possible that Googlebot may not index all of your content. The talk will look […]
A discussion of some of the techniques we used and the technical bits’n’pieces behind the visualisation of over 6,000 meetings between 100 UK government ministers and over 3,500 organisations.
About the project Refined Practice’s consultants have been working with CCL Online since 2009. Work has included a rigorous “Understand Relevance, Enhance Content” project, this means that we analysed hundreds of thousands of search queries relating to both CCL and their top competitors and used the results to focus how the website was written and […]
About the project We worked with ChipsAway Cambridge to put together a search engine marketing campaign. Working with the team at ChipsAway, we identified the key products and services to advertise that would give the best possible return on investment. We also put in place extensive tracking on the campaign to ensure that we could […]
