Romance of Rust

About the project

Romance of Rust are in the classic car restoration business, repairing and restoring classic cars to their former glory. Forming a new business from the ashes of a former one it seemed appropriate to incorporate a phoenix somewhere.

The brief was to design a logo which would fit with the heritage of car badge design and contain an element of the flair and passion involved in their work. The logo was to appear initially on business cards, but also for stickers and even engine bulkheads!

The client wanted a couple of different designs for his business card, so we ended up with a typographic option, spelling out explicitly what his credentials are, and a visual option, showing the client in action.